Reece & Jules is a small, Cleveland-based pet accessory business, with handmade, patterned dog-collars as its primary product. The collars are comfortable and made for dogs of all shapes and sizes! This brand wanted an earthy, neutral palette to bring out the homey, natural feel of its furry clientele. Funky typefaces mixed with script-like and modern fonts give this branding an approachable and fun personality.